Things have not changed in the last 10 years in the way company conduct their leadership events. Recently I had the privilege of attending a townhall of one of Fortune top 100 companies. That’s the reason I could not post… Read More ›
Tag Archive for ‘Employee engagement’
Make your boring company messages interesting
In an external marketing environment, we have companies offering products to consumers, likewise in organizations; functions and line of businesses are selling their unique proposition to its consumers viz employees. How they communicate their offering is where they need communication… Read More ›
Think twice before rejecting applicants
The WOW hiring experience Let me share some numbers with you. I can understand most of the communication professionals are not too number savvy; I am also one of them. But these figures are generic in nature. Don’t underestimate the… Read More ›
Pushing employees to please customers
Your customers- VOC, Voice of customer, a phrase that you must have heard a dozen times in your organization. Companies make tall claims that they are customer-centric in nature, their DNA and value system encourages customer feedback and ideas. Which… Read More ›
Justify your salary- add value
Are you adding any value Do you know if you are adding any value to your role as a communications professional? What is adding value means Adding value means going beyond the standard expectations and providing much more to what… Read More ›
The big picture – what is it anyways!
DO YOU SEE THE BIG PICTURE In my previous posts I talked about the tactical and strategic approach to communications. As internal communication professionals, it is very easy to get swayed in our daily tactical routine jobs and lose sight… Read More ›
Treat employees as humans
Treating employees as humans We as communication specialists often take our employees for granted. Don’t we? How internal communications is being perceived Internal communications, the connotation of which in most of the organizations is sending, spamming employees’ mailboxes with messages,… Read More ›
Measuring campaign success
How do you measure your campaign success? I still remember those yearly appraisal discussions with my boss on what all have I done through the year. But the fact is if you have hundred achievements to share with your supervisor… Read More ›
Presentation tips for communication specialists
WHAT LEADERS LIKE We as communication professionals work very closely with the management team of the organization. This management team comprise of dynamic, aggressive, tough task masters who are perpetually crunched on time. And we as specialists are required to… Read More ›
Employee communications strategy- ENGAGE
ENGAGING EMPLOYEES In my last post, I talked about the AIER communications approach to help all professionals draft their employee communications strategy. We covered the phase-wise methodology covering A (Attract) and I (Inform) of the AIER approach. This post will… Read More ›
